About us:
Where Big Ideas Meet Operational Reality
Big Ideas Foundry (BIF) is an operations consultancy dedicated to supporting mid-market companies navigating operational complexity.
As organizations grow, systems and processes often fail to scale at the same pace. What once worked becomes fragmented, manual, and increasingly expensive. We help companies address these challenges through structured operational improvement, targeted automation, and disciplined execution.
Our work spans operations transformation, AI and automation advisory, and connected product intelligence. Across all engagements, the focus remains the same: solutions that are executable, measurable, and aligned to business realities.
Experience and Perspective
Big Ideas Foundry is led by Hui Newnham, Managing Partner, with over 35 years of experience across operations, automation, ERP systems, change management, mergers and acquisitions, and complex business environments.
This experience informs a pragmatic approach to operational improvement and risk management.
Execution Focus
Our recommendations are designed to be implemented within real organizational, technical, and financial constraints.
Results Orientation
Engagements are measured against defined performance improvements, including cost reduction, efficiency gains, and operational visibility.
Global Operations
With teams in the United States, Philippines, and Australia, we support clients across multiple regions while maintaining operational continuity.
Service Offerings
Operations Transformation – fixing process and cost issues across back-office operations
AI & Automation Advisory – identifying high-ROI automation opportunities and implementing them safely -
Connected Product Intelligence (NEW FOR 2026), helping manufacturers adopt GS1 Digital Link in a way that goes beyond “check-the-box” compliance
Small Business
We also offer smaller, fixed-scope engagements for companies that need targeted improvements or want to test our approach before committing to a larger initiative.
Big Ideas Foundry operates from Long Beach (California), Cebu IT Park (Philippines), and Melbourne (Australia), serving clients across multiple regions and time zones.